{"product_id":"organic-arhar-dal-tur-dal-purvanchal-grown","title":"Organic Arhar Dal (Tur Dal) - Purvanchal Grown","description":"\u003ch2\u003eIndia's Most Loved Dal. Now Truly Organic.\u003c\/h2\u003e\u003cp\u003eMatrabhoomi's Organic Arhar Dal is grown by small-scale farmers in Purvanchal, UP — using age-old farming practices, free from synthetic fertilisers and pesticides. This is the dal your grandmother cooked with, in its purest form.\u003c\/p\u003e\u003ch3\u003eWhy Choose Matrabhoomi Arhar Dal?\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e100% Organic:\u003c\/strong\u003e Certified chemical-free, grown on traditional Purvanchal farmland\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh Protein:\u003c\/strong\u003e ~22g protein per 100g — a complete plant-based protein source\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRich in Folate \u0026amp; Iron:\u003c\/strong\u003e Essential for women, children, and growing families\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFarmer Direct:\u003c\/strong\u003e No middlemen — better price for farmers, fresher dal for you\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eQuick Cooking:\u003c\/strong\u003e Naturally soft, cooks faster than market varieties\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Use\u003c\/h3\u003e\u003cp\u003ePerfect for everyday dal tadka, sambar, dal fry, or khichdi. The backbone of every Indian thali — now without compromise.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eMitti se Rishte ki Kahani — From Purvanchal's soil, to your kitchen.\u003c\/em\u003e\u003c\/p\u003e","brand":"Matrabhoomi Organics","offers":[{"title":"Default Title","offer_id":43695929163842,"sku":null,"price":280.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0650\/5096\/8130\/files\/organic-arhar-dal-tur-dal-packaging.png?v=1777674294","url":"https:\/\/matrabhoomi.in\/products\/organic-arhar-dal-tur-dal-purvanchal-grown","provider":"Matrabhoomi","version":"1.0","type":"link"}